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PR Needs Their Own Public Relations Efforts Hey, Agents! PR needs PR, too! We need agents to spread the good word of “What is PR” for the business folks who know that PR’s important to run a successful company but aren’t too sure of what it entails.  We also need to educate the PR agents who use all the evil tricks in the book to gain publicity for their company and make them look bad in the process. PR should be used for good – businesses have enough naysayers in the public to bring on the controversy. Let’s not turn our clients into fame-whores, okay? Keep it classy, yes? PR NEEDS PR ! Here are a few quotes from a few thought leaders in the space who’re spreading the good word... Quotes from Key Thought leader’s in PR “ PR was the first social.” Gerard Corbett, PRSA, 27 August 2012 “ Journalism is printing what someone else does not want printed: everything else is Public Relations.” Glenn Greenwald, Guardian, 14 September 2012 “PR isn’t just for

Suggestion to my PR readers: Get headshots for your social media profiles.  When you're in an outward-facing profession like Public Relations, make sure you have updated photos on your social media profiles that are natural and friendly. Your PR work must showcase creativity, efficiency, approachability, and excitement - which goes for your head shots as well. Here are a few head shots that I deem worthy for the PR agent.  Special Thanks to www.garysextonphotography.com for my headshots!  Email: info@garysextonphotography.com About Gary Sexton