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Showing posts from October, 2012

What Is The Best Approach To Getting Into PR?

What Is The Best Approach To Getting Into PR? By Tiffany Lan (In-house PR for Reppify, PRTiffany) It brings me a great deal of excitement when I hear more and more people are pursuing a career in PR. I’m often asked the question, “What’s the best approach to getting into PR?” PR isn’t something one can learn in a day or even explained fully in a blog post. On another note, I believe that a PR agent is the mixture of a former writer, aspiring actor, and wedding planner, but let’s save that thought for another entry. So, in hopes of explaining What is PR? and the best approach to getting into the field, I’ve compiled a few points: 1. Who, What, When, Where, Why "Life isn't about finding yourself. Life is about creating yourself." George Bernard Shaw The Beatles said it best in their timeless song, Hey Jude . “If you want [a career in PR], go out and get [it]”! But first, ask yourself these following questions: WHO do you want to represent? Is it T